nuTechStrat

 

At nu Angle, we have worked in technology and innovation management for over a quarter of a century and have watched technology strategy emerge as a tool for technology rich companies. In recent years, use of the approach has broadened immensely and brought with it a need to expand the tool beyond the arena of R&D.

Consequently, we have devised an approach that starts with the commercial priorities of a business and builds investment scenarios to enable executive teams to make clear choices. We are also conscious that companies want to move as quickly as possible to implementation. The scenario building involves resourced action plans – executives can then make informed choices based on resource and cost estimates for implementation. A realistic choice, rather than a ‘wish list’ that is impossible to fulfill. The following are unique features for our technology strategy approach:

1.MS Excel strategy tool that covers initial scoping, expert input, IP analysis, strategy development creation, scenario planning and bundled implementation work packages

2.Focus on integrating commercial priorities and strategy throughout the technology strategy process

3.Highly efficient data capture process enabling us to make data collection and analysis as efficient as possible.

4.Emphasis on good technology content, the creation of insights, innovation and practical implementation throughout the process

5.Executive-friendly outputs in terms of scenario plans and investment profiles where the technology strategy details are the supporting material, rather than the central focus of decision-making

Recent cases

We worked jointly with a client team to create technology strategies for the Business Units of a US-based consumer goods company. Technology acquisition plans were prioritised, enabling investment decisions to be taken in key areas of competitive importance.Fast_moving_consumer_goods_company.html
An engineered products company wanted to develop a clearer understanding about technology platforms and overall priorities. Using the nuPriority process and software, we were able to identify clear choices for the executive team. The team has continued to use the approach and software to maintain its technology strategy over time.Safety_equipment_manufacturer.html

Sustainable innovation-led growth is the goal of most companies. Knowing how to deliver it is an entirely different matter. A key part of sustainable innovation is the ability to invest in enabling technologies in a timely manner, in support of commercial plans.

Balancing resources and maintaining critical mass in key areas of technology is a fine balancing act that most executive teams find challenging – mostly because they don’t have the right kind of information to hand, and the commercial and R&D teams do not have a mechanism to share priorities and plans together in way that is meaningful for both of them.

nuTechStrat software tool